Billy Graham’s first Crusade

Seventy years ago this month, Billy Graham held his very first citywide Crusade in Grand Rapids, Michigan. This rare, colorful advertisement promoting this initial Crusade is featured in a new special display, Answering the Call, located in The Journey of Faith at the Billy Graham Library.

During this initial Crusade, Billy Graham was employed by Youth for Christ as their first full-time evangelist, which is why Youth for Christ’s name appears on this advertisement. (The Billy Graham Evangelistic Association would be created three years later).

Six thousand people came to hear Mr. Graham preach from September 13-September 21 in Grand Rapids—five hundred of those inquired about having a personal relationship with Jesus Christ. Only God knew that this first Crusade would be the beginning of Billy Graham’s lifetime of ministry to the world.

Leave a Comment

Your email address will not be published but you will receive our next BGEA ministry update. You can opt out of future emails at any time.


  1. Clinton Over says:

    Thank you Dr Billy Graham….. You are a hero to me!!!

  2. Brenda Putnam says:

    I am so thankful for this ministry. May God continue to bless you as you move forward spreading his message!

  3. Philip Buckland says:

    A wonderful ministry

  4. Erik Santana says:

    GReat man of God! Here, from Brazil, we love Billy! That God continues blessing you!

  5. Samuel Odartey Lamptey says:

    I am so much blessed by the ministry of Evangelist Billy Graham. I discovered my ministerial call after watching Billy Graham one night on TV. That was my first encounter with the Him, and my life has completely changed after that first encounter. God Bless you Evangelist Billy Graham. I really wish to see you physically someday so you lay your hands on me and pray for me. I desire to be like you or even more. God bless you

  6. Jo Ann Buchanan says:

    My heart is heavy. Although I believe that Dr. Graham has gone home to be with The Lord. He has been such an inspiration to me for many decades. He will reunite with His darling Ruth. What an amazing example of LOVE! For me he has had a tremendous impact on my life!

  7. Cheryl Hargus says:

    I had the great honor to watch Rev. Billy Graham’s funeral yesteday. His children & family gave a beautiful message to all of us – just as Billy Graham would have wanted – to bring people to Jesus Christ & for all of us to live more like Jesus. May Rev. Graham rest in peace & his family feel the comfort of God’s loving arms around them all.

  8. Alyce Amor says:

    All praise to the Lord as He gabe His love light to Pastor Graham. I was a young high girl without a home or a family in 10th grade when I saw tbe Light of Christ shine down on me at a night time film of Pastor Graham preaching. A light came in the dark of the night and filled me. I said YES that night for the Love of Jesus Into my heart. My life changed.
    Iam 82 on Sept 13 2018. I lived in Ann Arbor Michigan at the time and to this day I serve the Lord in my ❤. All praise to Pastor Graham as I teach the word in Santa Cruz, California and live for HIM. ❤ ALYCE AMOR

Subscribe to Library E-News

Subscribe to Library E-News